When to Start Your ABC License Application (Avoid Costly Delays)
Starting a business comes with a lot of moving parts—your lease, buildout, permits, hiring, and opening timeline.
But one of the most common (and costly) mistakes business owners make?
Waiting too long to start the ABC license application.
By the time many realize it, their opening is delayed, costs increase, and the process becomes more stressful than it needs to be.
Let’s make sure that doesn’t happen to you.
The Biggest Mistake Business Owners Make
Most people assume:
“I’ll handle the ABC license later.”
It feels logical—you’re focused on securing your space and getting everything ready.
But here’s the reality:
The ABC license process takes time, and in many cases, it cannot be rushed.
Depending on your license type and location, the process can take:
Around 90 + days for a straightforward transfer (if no issues arise)
2–4+ months or longer for new applications or more complex cases
Factors like public notice periods, local review, or protests can extend timelines.
Waiting too long to start can push back your entire opening.
So… When Should You Actually Start?
A good rule of thumb:
Start your ABC license process once your location is secured or very close to being secured
This usually means:
You’ve signed a lease (or are in final negotiations)
You’ve confirmed your business concept
Alcohol sales are part of your plan
Starting earlier than this (without a location) usually isn’t possible.
Starting later than this?
That’s where delays happen.
How the ABC License Fits Into Your Timeline
Your ABC license should run alongside your business setup—not after it.
It should align with:
Lease execution
Buildout/construction timeline
Target opening date
When handled correctly:
Your license is processing while you prepare everything else
You reduce the risk of delays
Your opening stays aligned with your plan
When handled late:
Everything else may be ready… except your ability to legally sell alcohol.
What Can Delay the Process
It’s not just about when you start—what happens during the process matters too.
Delays can come from:
Incomplete or incorrect applications
Not meeting the required public notice period in a timely manner
Local jurisdiction review
Community concerns or protests
Some of these are outside your control—but starting early gives you buffer time to handle them.
What Happens If You Start Too Late
Delaying your application can lead to:
Postponed openings
Operating without a key revenue stream (alcohol sales)
Increased pressure to “rush” a process that has required timelines
Missed opportunities during your launch period
For many businesses, alcohol sales play a major role in profitability—especially early on.
A Smarter, More Strategic Approach
Instead of reacting late, the goal is to:
✔️ Understand your timeline early
✔️ Start at the appropriate stage of your lease process
✔️ Avoid preventable delays
✔️ Move forward with clarity
You don’t need to know everything—you just need to start at the right time.
Final Thought
Your ABC license isn’t just paperwork—it’s part of your opening strategy.
Starting at the right time can be the difference between:
A smooth, aligned opening
And delays that impact your timeline and revenue
Need Help Mapping Your Timeline?
Every business is different, and timing can vary depending on your situation.
If you’re unsure when to start your ABC license process, we can help you map it out so you avoid delays and move forward with confidence.